Boosting your Post?
Most ads manager will tell you to NEVER boost a post but on the contrary, boosting a post can be very beneficial.
As long as you are aware that boosting is strictly for building awareness – aka likes, comments, and followers.
“But June, I boosted a post and I got a bunch of people buying things!”
Well good for you! But it won’t work like that for the great majority of people boosting their post.
The reason being, the purpose of the ad is very different from purchasing and liking a post.
It will be a lot more beneficial for you to go into ads manager, pick the correct ad campaign, target your audience, and build out your ad.
There are a lot of things that go in the back end to ensure that a customer fully goes through the customer journey!
Did this make you want to boost your post next time?
Don’t forget, you can take the guesswork out of this and work with me instead!